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SCALE Healthcare Marketing Executive Dashboard ​

Introducing the SCALE Healthcare Marketing Executive Dashboard

Unlock the power of your digital marketing campaigns with our cutting-edge Executive Dashboard. Designed to provide you with a comprehensive view of your marketing performance, our dashboard is tailored specifically for executives like you who need quick and actionable insights to make informed decisions and drive business growth. Say goodbye to scattered data and hello to a centralized hub of information that will revolutionize your digital marketing strategy.

  1. Real-time Data Visualization: Our Executive Dashboard harnesses the power of real-time data to present your marketing metrics in a visually compelling and intuitive format. With customizable charts, graphs, and interactive visualizations, you can easily track your website traffic, conversion rates, campaign performance, social media engagement, and more—all in one place.
  2. Customizable KPI Monitoring: Tailor the Executive Dashboard to your specific business goals and key performance indicators (KPIs). Define the metrics that matter most to you, and our dashboard will track and display them prominently. Whether you’re focused on ROI, customer acquisition costs, lead generation, or any other metric, our customizable solution ensures that you have the right insights at your fingertips.
  3. Cross-Channel Analytics: Gain a holistic understanding of your marketing efforts across multiple channels. Our Executive Dashboard seamlessly integrates data from various digital platforms, including Google Analytics, social media channels, email marketing tools, and advertising platforms and optimize your strategies accordingly.
  4. Actionable Insights: Our dashboard not only provides you with valuable data but also translates it into actionable insights. With intelligent analytics you can uncover hidden opportunities, identify underperforming campaigns, and optimize your marketing budget.
  5. User-Friendly Interface: No technological expertise required! Our Executive Dashboard is designed with a user-friendly interface, making it accessible to executives with varying levels of digital marketing knowledge. Effortlessly navigate through the dashboard, drill down into specific metrics, and generate custom reports with just a few clicks.
  6. Secure and Reliable: We understand the importance of data security. Rest assured that your sensitive information is protected with encryption protocols and industry-leading security measures to ensure HIPAA-compliance. Our platform ensures that your data remains confidential and accessible only to authorized users.

Take control of your digital marketing strategy with SCALE Healthcare Marketing’s Executive Dashboard. Streamline your decision-making process, optimize your marketing efforts, and achieve unparalleled success in the digital landscape.

Contact us today to schedule a demo or to learn more.

MARKETING PERFORMANCE DASHBOARD

TOTAL SPEND

$187,926

TOTAL BUDGET

$200,000

+ / -

-$12,074

BUDGET vs. SPEND PER CAMPAIGN

IMPRESSIONS

3,310,767

ACQUISTIONS

284

COST PER ACQUISTIONS

$662

CLICKS

195,151

CLICK THROUGH RATE

5.89%

COST PER CLICK

$0.96

OVERALL ROI

2668.71%

CPA PER CAMPAIGN

CPC PER CAMPAIGN

CAMPAIGN IMPRESSIONS CLICKS CTR ACQUISITIONS BUDGET SPEND BUDGET vs. SPEND CPC CPA REVENUE PRE-CAMPAIGN REVENUE POST-CAMPAIGN REVENUE GROWTH CAMPAIGN PROFIT ROI
CAMPAIGN 1 584,264 41,254 7.06% 63 $25,000 $23,661 $(1,339) $0.57 $376 $628,423 $1,265,487 $637,064 $1,241,826 5248%
CAMPAIGN 2 812,450 20,643 2.54% 28 $30,000 $21,882 $(8,118) $1.06 $782 $456,123 $1,234,567 $778,444 $1,212,685 5542%
CAMPAIGN 3 669,123 26,750 4.00% 41 $50,000 $22,076 $(27,924) $0.83 $538 $648,762 $549,756 $(99,006) $527,680 2390%
CAMPAIGN 4 812,450 46,752 5.75% 59 $45,000 $57,823 $12,823 $1.24 $980 $789,756 $1,464,789 $676,003 $1,407,966 2435%
CAMPAIGN 5 432,480 59,752 13.82% 93 $50,000 $62,484 $12,484 $1.05 $672 $327,854 $687,531 $359,677 $625,047 1000%
OVERALL 3,310,767 191,151 5.89% 284 $200,000 $187,484 ($12,074) $0.96 $662 $2,850,918 $5,203,130 $2,352,212 $5,015,204 2669%

MARKETING KPI DASHBOARD

TOTAL REVENUE

$2,139,888

TOTAL MARKETING SPEND

$555,025

COST PER ACQUISTIONS

$1,584,863

GOAL

$850,888

- / +

152%

BUDGET

$450,888

- / +

23%

GOAL

$350,000

- / +

353%

ROI

308%

LEADS

35,337

ACQUISTIONS

937

GOAL

308%

- / +

308%

GOAL​

35,337

- / +

35,337

GOAL​

937

- / +

937

REVENUE PER AQUISITION BY WEEK

TOTAL MARKETING SPEND BY WEEK

COST PER ACQUISTIONS​

$608

GOAL

$800

- / +

-24%

COST PER ACQUISTIONS​ by channel

PROFIT PER ACQUISTIONS

$2,345

GOAL

$1,850

- / +

27%

PROFIT PER ACQUISTIONS by channel

SOCIAL MEDIA MARKETING VISITS PER WEEK Q1

QUARTERLY COMPARISON

SOCIAL MEDIABREAKDOWN

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